The importance of brand visibility cannot be overstated as it creates trust, loyalty and recognition among potential and existing customers.
We will work with you to increase awareness and recognition of your brand within a specific target audience which can involve promotions & advertising, online & offline marketing strategies, product & packaging consulting and more.
When customers see a brand repeatedly and consistently, they are more likely to develop an emotional connection with it, recognise its value, and make a purchase. Additionally, brand visibility can help businesses differentiate themselves from their competitors and establish their authority in the marketplace.
National Account Management
At Root One we have over 30 years experience in building and maintaining lasting relationships with large, strategic customers and clients at a national level. We pride ourselves on understanding the unique needs and challenges of our customers and tailoring a company's products or services to meet those needs.
We can support across a range of National Account tasks such as Joint Business Planning, Administration (NPD, Regulatory, Promotion forms etc.), Relationship management, Range optimisation, Macro resetting, Forecasting and more.
A successful National Account program can help you to differentiate yourself from your competitors and strengthen your relationships with future partners.
Contract Sales & Marketing
Our contract sales & marketing service allows you to outsource your sales and marketing function. This can include the development and implementation of marketing strategies, identifying potential customers, managing sales targets and more.
If you're a growing business and lack resource / a dedicated sales team then we can help you to achieve cost savings and efficiencies, as well as benefit from our specialised expertise.
This can be particularly beneficial for smaller companies or those in highly competitive markets that may not have the resources or expertise to develop and execute effective sales and marketing strategies in-house. If this sounds like you, then please get in touch.
Distribution is the fundamental pillar of any sales & marketing strategy and has to be optimised before any marketing/advertising can progress.
It is also critical for brand visibility because it determines how widely and easily your brand's products or services are available to potential customers.
We can help you to build and optimise your distribution network to ensure your brand's products or services are widely available within retail which will suggest to customers that your brand is well-established and has a strong reputation. This will lead to increased brand recognition and loyalty over time.
Sales & Go to Market Strategy
A go-to-market strategy typically includes research and analysis of the market, target customers, competition, and a review of your strengths and weaknesses. Based on the analysis that we undertake, we can help you to develop a unique value proposition, a messaging strategy, and a business plan to effectively communicate your product's benefits to the target audience.
At Root One we have a wealth of experience with start-ups as well as established brands enabling us to tailor our approach based on your demands. Underpinning all of this is our desire to help you drive revenue and growth.
Lead Generation / Prospecting
We have multiple relationships/contacts within the Health Food & Pharmacy sector from independent stores to national retailers.
We can also help you to identify and cultivate potential customers for your business and it's products / services.
If you'd like support with the above then please get in touch.
Get in Touch
If you would like to know more about our services please don't hesitate to contact us.